Visi8, as a creative studio striving to bring stories to life, embarked on its first large-scale booth at Indonesia Comic Con 2024, held from 9th to 10th November 2024 at the Jakarta Convention Center, Senayan. Our team dedicated four months of meticulous planning to ensure a successful debut. Our main goal was to engage visitors with Visi8's Intellectual Properties (IPs) and foster a deeper connection with the studio.
The journey to ICC 2024 was a testament to the team's dedication. Four months of meticulous planning were invested in every aspect of the Visi8 booth, from its design to the interactive experiences. This extensive preparation proved crucial, especially for a first-time exhibitor with a large-scaled experience-based booth.
Visi8's booth was designed to be more than just a display; it was an immersive experience. The carefully curated flow guided visitors through the world of Visi8, starting with an introduction to the studio and then showcasing each IP with dedicated displays. These included "Kara Guardian of the Realms" (a completed 11-issue comic series by Triandhika Anjani), "Changelings" (a complete comic series by Kevin VanHook, Rahmat Handoko, and Sakti Yuwono), "Galeo of the Seawalkers" (an upcoming comic series by Andara Fembriarto, scheduled for release in summer 2025), "The Seventh Tiger" (another comic series by Kevin VanHook, Andre Siregar, and Sakti Yuwono coming soon in late 2025), "Pulang" (a 2D animated film by Ilyas Kridiya/ ikridia currently in development), "RERUN" (an upcoming graphic novel by Catherine P. set for release in October 2025), and "Out of Sight" (a recently launched 3D animated music video with music by Delorians) showcased in a dedicated listening corner. A highlight was the "IP Creators Corner," where visitors could learn about the creative process and their connections behind each IP through insights shared by the creators themselves. A timeline infographic also showcased Visi8's journey from 2020 to its growth and achievements.
Visi8 incorporated a variety of interactive activities. The "Siapakah Aku?" quiz tested visitors' knowledge of Visi8's IPs, while exciting official merchandise sales offered the chance to win vouchers from collaborating brands such as Kurasu ID, Scarlett's House, and 707 Retail. A special giveaway, featuring vouchers for tours and a night's stay at Omah Jati Anyer, was also held.
The collaboration with Scarlett's House, resulting in the creation of unique Fatcarons inspired by Visi8's IPs, was a major highlight. The Factcarons Quiz generated significant buzz leading up to the event, encouraging participation and anticipation for the delicious treats. Visitors could purchase Fatcarons in bundles also with beverage collabotaion with The Newsroom for a special prize, accompanied by special limited-edition cards featuring the Fatcarons illustrations created by Visi8 illustrators.
Visi8 also hosted engaging workshops led by its talented creators. Andara Fembriarto (creator of "Galeo of The Seawalkers") and Tyasseta conducted a workshop on "How to Create Fantasy Worlds based on Indonesian Cultures."
Ilyas Kridiya (creator of "Pulang") shared his expertise on drawing backgrounds in the "How to Draw Backgrounds for Beginners" workshop.
While Braveri Cleveraynand (Animation Director of Visi8) guided participants through translating scripts into storyboards in the "How to Translate Scripts to Storyboards" workshop.
These workshops were met with enthusiastic participation and insightful questions from attendees. Additionally, a company presentation titled "Get to Know Visi8" by Arnandha Wyanto (Creative Director of Visi8) and Natasha Limbirth (Illustrator of Visi8) was held to engage more people about the studio.
Visi8 leveraged the digital realm by making Visi8 Comics available at the booth. Visitors could explore the first issue of "Kara Guardian of the Realms," "Changelings," and "Galeo of The Seawalkers" digitally at a special ICC price of Rp 5,000. In return for their feedback on the app, visitors received complimentary beverages from The Newsroom.
The Visi8 booth attracted the attention of prominent figures, including Ridwan Kamil (former Mayor of Bandung), Irene Umar (Deputy Minister of Creative Economy of Indonesia), and popular TikTokers like Mulyadi, Santapgan, Mamang Osa, and many other public figures. Their presence and endorsements significantly boosted Visi8's visibility at the event.
A dedicated feedback tree allowed visitors to share their impressions and suggestions. The valuable insights gathered from these interactions will inform future endeavors. While the event undoubtedly presented challenges, it also provided invaluable lessons and opportunities for growth.
Indonesia Comic Con 2024 marked a significant milestone for Visi8. The team's meticulous planning, IP showcases, and engaging activities resulted in a memorable experience for visitors. Looking back, one might question whether the mission was fully accomplished, but the journey itself provided invaluable lessons and a strong foundation for future endeavors. Stay tuned for our participation in more exciting events and join us on this journey of IP creation!